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New Comics #1 (Dec. 1935):
“Salute!”
by Malcolm Wheeler-Nicholson

New Comics #1

Title: “Salute!”

Medium: non-fiction article

Publication date: Dec. 1935

Publisher: DC
Written by: Malcolm Wheeler-Nicholson

Number of Pages: 1


3 characters in this story:

Character
(Click links for info about character
and his/her religious practice, affiliation, etc.)
Religious
Affiliation
Team(s)
[Notes]
Pub. #
app.
Wing Walker
(mentioned) 
hero
  [pilot] DC 3
knights knights
(mentioned) 
supporting character group real/historical person
CBR Scale: S Christian (medieval)
[occupation] DC 10
vikings
(mentioned) 
supporting character group real/historical person
CBR Scale: S Norse/Teutonic paganism
[1st app: New Comics #1 (Dec. 1935)] DC 10

This page introduces this issue, but more importantly, it introduces the "New Comics" comic book magazine. This magazine will be retitled "New Adventure Comics" after 11 issues, and not long after that will be retitled "Adventure Comics."

This is the first issue of the second comic book series (or magazine) launched by Major Malcolm Wheeler-Nicholson's National Allied Publications (the company that would become DC Comics).

This page features an editorial piece surrounded by 16 miscellaneous panels of comic art. The introduction is signed "The Editors."

Salute!

Hello! Here we are with the first number of New Comics -- the International Picture Story Magazine. Here's something you have always wanted -- eighty pages packed and jammed with new comic features, written and drawn especially for New Comics -- never printed before anywhere. Here is a magazine of picturized stories chock full of laughter and thrills, comic characters of every hue, knights and Vikings of ancient days, adventuring heroes, detectives, aviator daredevils of today and hero supermen of the days to come!

We know that your eyes won't suffer from strain while you enjoy these clearly drawn pictures and the large readable text, but we can't guarantee that you won't strain your ribs from laughter at the antics of these comic characters. Also, we'll guarantee that, no matter how wise you are, there are heaps of things you will learn about this wide world and its people and their histories every time you read through a copy of New Comics Magazine.

So climb aboard and ride with us every month through Eighty Pages of wit and humor, drama and thrills. Laughter is the universal antidote for blues. Be a New Comics booster.

Yours to command,
  The Editors.